Patriot in the Market

There's a lot to like about the Patriot. Even after you adjust the price to add the missing basic features — air conditioning, power windows, locks and side mirrors, etc. — it's pretty reasonably priced. As for its place in the market, this brand with ostensible SUV credibility is coming to this segment awfully late. At least a newfound interest in fuel economy is in its favor, particularly for a capable off-roader, most of which are heavy-duty and inefficient. That the Patriot can't tackle the toughest trails is irrelevant; knowing that one could go off-road has been more than enough to satisfy many an SUV buyer over the years. Authenticity — real or inferred — sells.

I was baffled that Jeep was building two models so similar in size and price off this platform. As it turns out, it's a good thing they did. The Compass itself is baffling enough. Before either came out, industry analysts and other random smarty pantses pondered if a lighter-duty model with Jeep's first-ever application of front-wheel drive would hurt the brand. The answer is no. A poorly executed model — of any configuration — would. Now at least buyers have an alternative.

    See also:

    Electronic Serial Number/Sirius Identification Number (ESN/SID)
    Please have the following information available when calling: 1. The Electronic Serial Number/Sirius Identification Number (ESN/SID). 2. Your Vehicle Identification Number. To access the ESN/SI ...

    Illuminated Entry — If Equipped
    The courtesy lights will turn on when you use the Remote Keyless Entry (RKE) transmitter to unlock the doors or open any door. This feature also turns on the approach lighting in the outside mirror ...

    Using The Touch-Screen Radio Controls
    1. Press the MENU hard-key on the radio faceplate. 2. Touch the Rear VES soft-key to display the Rear VES Controls. If a channel list is displayed, press the HIDE LIST soft-key to display the Rea ...