Patriot in the Market

There's a lot to like about the Patriot. Even after you adjust the price to add the missing basic features — air conditioning, power windows, locks and side mirrors, etc. — it's pretty reasonably priced. As for its place in the market, this brand with ostensible SUV credibility is coming to this segment awfully late. At least a newfound interest in fuel economy is in its favor, particularly for a capable off-roader, most of which are heavy-duty and inefficient. That the Patriot can't tackle the toughest trails is irrelevant; knowing that one could go off-road has been more than enough to satisfy many an SUV buyer over the years. Authenticity — real or inferred — sells.

I was baffled that Jeep was building two models so similar in size and price off this platform. As it turns out, it's a good thing they did. The Compass itself is baffling enough. Before either came out, industry analysts and other random smarty pantses pondered if a lighter-duty model with Jeep's first-ever application of front-wheel drive would hurt the brand. The answer is no. A poorly executed model — of any configuration — would. Now at least buyers have an alternative.

    See also:

    Electronic Roll Mitigation (ERM)
    This system anticipates the potential for wheel lift by monitoring the driver’s steering wheel input and the speed of the vehicle. When ERM determines that the rate of change of the steering w ...

    The Inside
    Unfortunately, off-roading is important only to a minority, even among Jeep buyers, which doesn't make for much of a competitive advantage in the real world. What's important to the majority is a ...

    Transporting Pets
    Air Bags deploying in the front seat could harm your pet. An unrestrained pet will be thrown about and possibly injured, or injure a passenger during panic braking or in an accident. Pets should ...