Compass in the Market

Jeep is going to have a tough time selling the Compass. Sure it's the least expensive vehicle on the lot, but it doesn't deliver as an SUV, even a small one. Its price and just-average fuel economy keep it out of the compact car debate. In the end, it's this weird limbo that makes it hard to justify the Compass to a real-world buyer. If someone wants economy and utility, they'll stick with a Mazda3 or another hatchback. If they want an SUV for higher ride height and more cargo room, they'll get a RAV4 or even the Jeep Liberty. Trying to be all things to all people, the Compass ends up not winning over any segment.

    See also:

    Automatic Unlock Doors On Exit Programming
    The Automatic Unlock Doors On Exit feature can be enabled or disabled as follows: • For vehicles equipped with the Electronic Vehicle Information Center (EVIC), refer to “Electronic Vehicle ...

    Soft Top — Two-Door Models
    Please visit the owners section of Jeep.com for instructional videos. CAUTION! The soft top is not designed to carry any additional loads such as roof racks, spare tires, building, hunting, or cam ...

    Compass Display / ECO (Fuel Saver Mode) — If Equipped
    The compass readings indicate the direction the vehicle is facing. Press and release the COMPASS button to display one of eight compass headings, the outside temperature/ ECO if the EVIC display i ...