Patriot in the Market

There's a lot to like about the Patriot. Even after you adjust the price to add the missing basic features — air conditioning, power windows, locks and side mirrors, etc. — it's pretty reasonably priced. As for its place in the market, this brand with ostensible SUV credibility is coming to this segment awfully late. At least a newfound interest in fuel economy is in its favor, particularly for a capable off-roader, most of which are heavy-duty and inefficient. That the Patriot can't tackle the toughest trails is irrelevant; knowing that one could go off-road has been more than enough to satisfy many an SUV buyer over the years. Authenticity — real or inferred — sells.

I was baffled that Jeep was building two models so similar in size and price off this platform. As it turns out, it's a good thing they did. The Compass itself is baffling enough. Before either came out, industry analysts and other random smarty pantses pondered if a lighter-duty model with Jeep's first-ever application of front-wheel drive would hurt the brand. The answer is no. A poorly executed model — of any configuration — would. Now at least buyers have an alternative.

    See also:

    Leather Seat Care And Cleaning
    MOPAR Total Clean or equivalent is specifically recommended for leather upholstery. Your leather upholstery can be best preserved by regular cleaning with a damp soft cloth. Small particles of di ...

    Enhanced Accident Response System
    In the event of an impact causing air bag deployment, if the communication network remains intact, and the power remains intact, depending on the nature of the event the ORC will determine whether ...

    Safety
    When equipped with the optional front-seat-mounted side-impact airbags in addition to the standard side curtain airbags, the Patriot is one of the Insurance Institute for Highway Safety's top-rate ...