Wrangler in the Market

The Wrangler is Jeep's best-selling vehicle this year, but sales are plummeting. I suspect that's because more than two years of recession have produced a more practical car buyer who doesn't need something with capabilities he'll never use. That shift — long responsible for the demise of truck-based SUVs — may have finally affected Jeep's original hit.

Reality bites, and the Wrangler's once-broad weekend appeal — taking the top down, cranking some tunes and forgetting about tomorrow — faces some serious Monday-morning limitations. Off-road enthusiasts love their Wranglers, and for the diehards, this Jeep is a worthy product. I just wonder if anyone else should really consider it.

    See also:

    EVIC Amber Telltale Lights
    This area will show reconfigurable amber caution telltales. These telltales include: • Forward Collision Warning (FCW) OFF This light warns the driver of a potential collision with the vehicl ...

    Sound Horn With Lock
    When on is selected, a short horn sound will occur when the RKE transmitter LOCK button is pressed. This feature may be selected with or without the Flash Lamp with Remote Key Lock feature. To m ...

    Hill Descent Control (HDC) – If Equipped
    HDC is only intended for low speed off-road driving. HDC maintains vehicle speed while descending hills in off-road driving conditions by applying the brakes when necessary. When enabled, HDC se ...